UX Strategy

UX Strategy is the marriage of business strategy and user experience design, as applied to the expanding array of digital customer touchpoints, such as web sites, mobile phones, iPads, interactive kiosks, digital signage, etc. Retail UX helps clients create a design roadmap that is based on a solid rationale, supported Read More …

Video Diaries

Retail UX has pioneered technology-assisted shopping research methods that capture customers in their natural environment, where they search, compare, and make decisions. In the video diary method, customers use pocket camcorders and a video diary guide to document their personal shopping habits. The resulting video diaries are a close-up, personal Read More …